Monday, September 6, 2010

Can we productise you?

June 1, 2010 by admin  
Filed under Courses

Are you a recognised expert in a field?

Is your subject matter knowledge in one or more of the following areas?

  • Job employment issues including: staff, HR, training, coaching
  • Business development: sales, financial management, marketing, managing, business strategy.
  • Business (UK) legislative issues: health and safety, financial control
  • Business in the English speaking world: cultural issues, international development and cooperation.
  • Business infrastructure: IT and work flow.

Then we would like to speak to you about possible joint ventures.

You provide the content, we productise it then we jointly promote.

What is a Product?
We class a ‘product’ as information (in any format) that someone would potentially want to pay for, to find out or learn more about, to improve themselves or their business.

How do you use what I know?
We take your material in almost any electronic format and convert it, using sophisticated software, into an easily accessible format.

How is content delivered?
We use membership software to handle collection and restricted access to content.
Access can be ‘drip fed’ automatically so a person can receive training material every week of every day depending on what you specify.
We can also handle reoccurring billing.

Won’t people just share a password around and steal all the training information?

We can remove access rights to any individual at any time and put measures in place to protect content.

Why should I work with you?
Our team has access to the most sophisticated software and our Director has the highest level of management qualifications.
You would be dealing with us as a fair and ethical equal.
We would take the role of enthusiastic newcomer to help you explain your subject matter.

How can you help with promotion?
We can issue vouchers (limited number required) to help with drumming up interest.
We have a series of country specific sites. These countries have exclusive rights to deliver our courses within their countries geographic regions.

They have distribution channels of their own. (NOTE: not all training is suitable for all sites)
We have e-mail circulation lists, Facebook friends, facebook fan page (are you a fan yet?), twitter followers and affiliate resellers.

What raw materials can I use?
We can use anything you have created or own the intellectual property to. This can include: word documents, PowerPoint presentations, photographs, diagrams and the spoken word.

What is a typical product?
We would suggest that training material is customised to fit the following formats.

A £1 / $1/€1 trial – could be a recorded phone conversation or other content to “whet the appetite” and prove the work
3 – 6 weeks/ months of ‘drip fed’ content ensures ongoing learning for the customer and stable revenue streams for the vendor.

A short demonstration course will be available in the next few days.

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